John Craig Brands

Get the JC Look Series – Look #2 – “The Equipped Man”

Get the JC Look Series – Look #2 – “The Equipped Man”

Did you find our JC Look #1 – the “Casual Man” suited your style needs? If not, maybe Look #2 – the “Equipped Man” might do the trick for you. Oh, and in case you missed it, you can view Look #1“The Casual Man” here.

So, Look #2, the “Equipped Man”, focuses on a man that’s well-prepared. He has a confident demeaner, one that says to the onlooker ‘I-have-all-my-ducks-in-a-row’. This man rocks the smart casual look whether in a corporate or social event environment or in his day-to-day life.

The “Equipped Man” is well-dressed. He is not in the three-piece, custom-made designer suit with formal leathers (although it is always fun to wear a suit), but as a man who makes the effort and cares about his outward appearance. Making an effort is a sure way to build your confidence. Knowing you look good opens doors, invites glances and definitely gets respect – you are after all, delivering the best version of yourself. But hey, we all have bad days – ever heard the saying “fake it till you make it” if you put in the effort, you make it!

Let’s get started;

Firstly to be the “Equipped Man”, wardrobe preparation is key. Once you have discovered that look that leaves you feeling confident – make it your personal uniform, a look-book of sorts. Side note here… we don’t mean wear the same clothes every day, we mean emulate the look by varying it with different styles, brands and colours. You want to keep it fresh. Once you have determined your personal style look-book, it avoids decision fatigue and you saves time. The look would be your go-to outfit of choice, to make you a winner every time.

Now the second step to achieving the “Equipped Man” look would be to build key relationships, and no, we don’t mean your friends or significant others. Relationships with your barber and your tailor. Your barber and tailor add that extra flavour and finesse to your look. The more they know about you and what your preferences and style goals are, the more on-point your look will be.

And finally, the third step to being the “Equipped Man”, is take care of your clothing. It might sound obvious but the wardrobe of the “Equipped Man” is full of classic styles and ever-greens. He has invested in quality signature items and not mass produced fashion fads. These timeless garments are an investment to keep you looking good time after time. The “Equipped Man” doesn’t wear distorted, faded or worn out clothes.

So here is where John Craig comes in, we want to take the pressure off you having to do all the thinking, we have put together some tips on how to look your best all the time. To help you on your way, we have put together some items that we feel are that “Equipped Man” good-go-to; look-good; feel-good; outfit and a great start to developing the “Equipped Man” wardrobe.